Artizán Family 2017-  
Seven -years collaboration- shaping the identity of the Artizán Family, an evolving collection of culinary spaces






Directing and Harmonizing the Brand overall Image
working closely with Owners and the Management Team

Culinary spaces
1 Artizán Bakery - Factory
2 Cafe/Bakery/Deli ( Budapest, Hold u, Bécsi út )
1 Porridge Bar - Fagel by Artizán
1 Restaurant/Cafe/Deli - Pan’ni - Bread Restaurant and Cafe

Creative Direction to brand strategy
Brand concept and vison, philosophy and inspirations
Look and Feel - Value visualisation
Creative Direction to interior design and  lifestyle

Seasonal trend studies and presentation - International hospitality businesses
Consultation on products,  menu and collaborations ( farms, producers, ceramists, florists )
Creative Direction to marketing and communication strategy, web design, graphic design, and social media concept
Photography and Styling for each brand in collaboration with chefs

Book Project Art Direction, Photography, Styling










Pan’ni by Artizán 2023-2024
Bread Restaurant and Cafe



Brand Concept in Strategy, Design and Communication
New Member of Artizán Family - Creative Direction for strategical renewal

Breakfast, Lunch and Aperitivo Segments
Brand Positioning, Brand Character and Naming
Various Brand Studies - Signature Food and Drinks
Long therm Trend Studies in hospitality - Masserias and farm living
Brand Concept - Mediterranean culture + Scandinavian simplicity - Cultural Influences in Brand Concept and Interior Design

Creative Direction for harmonizing Interior and Services - Sensitive and Inspiring mix of effottless Mediterranian cafe/bars and  Skandinavian minimalism

Interior Design Overview
Concept for interior details - colours, materials, furnitures and lightings
Space Planning - Working together with architect
Signage and  window decoration design

Visual Communication Briefs - Concept for Visual Identity, Menu Design and events - working together with Graphic Designer
Website design brief - strategy and visual appearance
Social Media Brief for monthly communication in Photography and Styling
Art Direction, Styling and Photography for monthly photoshooting



 





curated by ATELIER, 2024