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Creative Storytelling - Visual Communication for various brands 

Harmony and Strategy in Visual Communication
Lecture and Workshop






Art Direction for Ad Campaigns, Editorials, and Social Media Content
for Marketing Directors, and Brand Managers
Lecture and Workshop ( private or group sessions )
Duration: 2 days 2x3 hours/day 10:00-17:00


2024 Lectures and Workshops
Group Sessions - Min. 4 Persons - Max. 8 Persons

Upcoming Dates:
Group Sessions
Saturday and Sunday

Program:
10:00-11.00 Welcome Cafe, Introduction
11:00-13:00 Lecture
13:00-14:00 Light Lunch
14:00-16:00 Workshop, Consulting
16:00-17:00 Presentations

Fees:
Group Session: 280.000 Ft ( 2 days )
Private Session: 360.000 Ft ( 2 days )

Contact:
angiepalmai@me.com


Day 1

Creative Storytelling
Brand Manifesto and Seasonal Design Connections

- Brand Overview
- Visual Language, Value visualisation

- Seasonal Collection / Programme / Collaboration Overview
- Design and Styling analysis by Segments and Products ( Fashion )
- Creative Management - Artistic Connections, Collaborations and Events

- Trend and  Brand Studies, Brand Inspirations
- Seasonal Inspiration and Concept

Research, Moodboards

Communication Strategy
- Needs and Goals for Seasonal Communication
- Seasonal Communication Concept

- Social Media Strategy
- Visual Concepts for Photography

Moodboards

Presentation: Concept Overview, Layout plan


Day 2

Visual CommunicationArt Direction in Photography
- Core / Seasonal Visual Communication Brief
Presentation of the Creative Brief

Creative Briefs for Photography
( Model, Styling, Set Design, Location, Makeup, Hair )
- Location Scouting, Model Casting
- Timing, Fees, Budget
- Photography Art Direction on Location

Photography Plan, Pre-Editing

Editing Work
- Image Selections, Post Productions
- Editing for Social Media
- Layout Design, Text

Presentation: Brand Core / Seasonal Visual Communication






Selected Work 

Latest Project
︎︎︎ .The Journey Matters Projects.



Artist Kata Toth

CINQUE AMICI





Black Lake Montenegro








Róna

Mary PopKids - REVOLUTION