︎︎︎
 .The Journey Matters.

Hospitality Consulting
Strategy.Design.Communication

Creative Services for Lifestyle and Hospitality Management          


.The Journey Matters Projects.
Collaboration wih Artists
Upcoming collaboration with Anett Hajdu





Manifesto
In many years of researching, educating, and directing various brand's identity and visual communication, I have had wonderful discoveries in fashion, lifestyle, and hospitality: that brands can not only inspire through authenticity and honest products, services, design, collaborations, events, and communication but also bring a colourful and lively community together and create lasting cultural values.

In The Journey Matters Services, I would like to share my experiences and knowledge to guide brands to become inspirational locally and internationally. To bring creative community together, sharing values, creating thriving and iconic places that make the heart beat, where it is good to be together, where everything is in harmony and connected, and inspire us to celebrate life and each other.

Angie Palmai

curated by ATELIER studio offers various creative services in The Journey Matters Programs for Hospitality Businesses to visualize their values, stories, and uniqueness in a meaningful and artistic way to become an authentic inspiration for guests, and give an expanding vision to discover new communication, collaboration and event connections for the brand itself.

Duration: 3 to 30 days or Seasonal Collaboration



.The Journey Matters Services.
Hospitality Consulting
Authentic Visuals
Orquesta Desiderata

Creative Retreat

Artist Residency Program
Seasonal Collaboration




Hospitality Consulting 

.Brand Authenticity
- Brand’s Stories, Cultural Values, and Surroundings
- Philosophy, Mission, Vision and Atmosphere
- Brand Concept, Hotel Charm, and Unique Experiences
- Brand Character, Style and Lifestyle, Movie-like visions

 .Visual and Strategical Harmony
- Space Concept and Design Direction
- Harmony in Design, Products/Services and Communication
- Interior Styling around Menu and Gathering 
- Curated Senses - Fragrance, Music, Styling, and Decoration
- Curated Selections of Products - Books, Gifts, and Fashion

.Shop the hotel / Lobby Boutiques
- Local Connections
(Producers, Farmers, Florists, Bakeries, Ceramics, Fashion-, Accessories Brands, etc.)
- Locations for Brands - Atelier or Shop
- International Connections

.Collaborations, Events, and Exhibitions
- International and Local Artists, Designers, Musicians
- Cultural and well-being instructors  
- Events, Exhibitons, Workshops

.Seasonal Programs and Concept
- Weekly Menu, Specialties, Events
- Seasonal Collection - Products, and Programs
- Meeting Point for Locals
- Guest Artists

.Visual Communication Concept
- Communication Strategy for Social Media and Website
- Concepts for Photography and Styling
- Layout Design Direction





Authentic Visuals
Core and Seasonal Content Creation by segments, experiences, and ambiance
Documentary Storytelling
(Production Art direction, Styling, Photography, Editing)

Visual Essence of the Brand - How we feel 
Visual Narrative of Brand Charm and Emotional Connections

Editorials and Ad Campaign Production
Holiday /  Fashion / Lifestyle Stories
- Seasonal Communication Concept based on location stories, cultural events,
international trends, and design collaborations 
- Photo Production in Hotel locations, with Seasonal Selections of
Curated Boutique Collection

Visual Journey by Segments and Services
Food, Portrait, Activities, Interior, Fashion

Documentary Storytelling
Visual Stories - Essays of the Hotel
Holiday Mood and Experience






︎︎︎Orquesta Desiderata 
Tango Event based on collaboration 
Gathering together Local / International Artists 
Duration: Long Weekend

Curated Event with Special Menu and Programs
Collaboration with Bakeries, Florists, Ceramist, Designers, Musicians...
- Creative and Art Direction of the Event




Creative Retreat
Value exchange with Hotels: Spending creative time together, sharing knowledge and experiences
Duration: 1 week

- Daily talks about the brand’s stories, daily life, design, and visions
- Visiting different areas of the hotel and working daily  for 3-4 hours together (kitchen, food styling, table settings, garden, rooms, interior decorations, marketing, events...)
- Exchange visual experiences on the brand or talk about inspirational brands
- Collaboration in Photo Project
- Creating event together - concept events  like local brunch




Artist Residency Program
Artistic Reflection on the Brand, Culture, and Environment
Duration: 2-4 weeks

- Visual Diary, Visual Essays for Online and Print Presentations
- Artistic and Creative Events, Exhibition, Artist Talk
- Printed Images for wall decoration, and postcard for Hotel Gallery or Rooms


Seasonal Collaboration with Hotels
Holiday Photography and Workshop  for Guests
Duration: Seasonal Collaboration

Workshops and Creative Consulting on Storytelling
- Photography and Styling Workshops
- Portfolio and Social Media Consulting

Photography and Styling Services
- Holiday Session ( Portrait, Fashion, Lifestyle )
- Holiday Documentary ( Visual Essay )




















































































































*All images by Angie Palmai



︎︎︎