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 .The Journey Matters.

Hospitality Consulting and Creative Services / The Journey Matters
Creative Direction / Consultancy and Workshops, Styling, Photography

Strategy.Design.Communication
Core and Seasonal Concept in Design, Products/Services, Events and Communication

Visual Storytelling - Photography, Styling
Travel and Hospitality, Fashion and Lifestyle

@the_journey_matters    

Manifesto
In many years of researching, educating, and directing image and visual communications of various brands, I have had wonderful discoveries in fashion, lifestyle, and hospitality: that brands can not only inspire through authenticity and honest products, services, design, collaborations, events, and communications, but also bring together a colourful and lively community and create lasting cultural values.

Through The Journey Matters Services, I would like to share my experience and knowledge to guide brands to become inspirational locally and internationally. Bringing creative communities together, sharing values, creating thriving and iconic places that make the heart beat, where it is good to be together, where everything is in harmony and connected, and inspiring us to celebrate life and each other.

Angie Palmai


Hospitality Consulting and Creative Services
curated by ATELIER offers various creative services in The Journey Matters Programs for hospitality businesses to harmonize the overall image, visualize their values, and stories, highlight their uniqueness in a meaningful and artistic way - to become an authentic inspiration for guests, and give an expanding vision to discover new communication, collaboration-, and event connections for the brand itself.

Duration: 3 to 30 days or Seasonal Collaboration


.The Journey Matters Services.
Hospitality Consulting
Authentic Visuals

Creative Retreat

Artist Residency Program
Orquesta Desiderata / Events
Seasonal Collaboration




Hospitality Consulting 

.Brand Authenticity
- Brand’s Stories, Cultural Values, and Surroundings
- Philosophy, Mission, Vision and Atmosphere
- Brand Concept, Hotel Charm, and Unique Experiences
- Brand Character, Style and Lifestyle, Movie-like visions

 .Visual and Strategical Harmony
- Space Concept and Design Direction
- Harmony in Design, Products/Services and Communication
- Interior Styling around Menu and Gathering 
- Curated Senses - Fragrance, Music, Styling, and Decoration
- Curated Selections of Products - Books, Gifts, and Fashion

.Shop the hotel / Lobby Boutiques
- Local Connections
(Producers, Farmers, Florists, Bakeries, Ceramics, Fashion-, Accessories Brands, etc.)
- Locations for Brands - Atelier or Shop
- International Connections

.Visual Communication Concept
- Communication Strategy for Social Media and Website
- Concepts for Photography and Styling
- Layout Design Direction

.Seasonal Programs and Concept
- Weekly Menu, Specialties, Events
- Seasonal Collection - Products, and Programs
- Meeting Point for Locals
- Guest Artists

.Collaborations, Events, and Exhibitions
- International and Local Artists, Designers, Musicians
- Cultural and well-being instructors  
- Events, Exhibitions, Workshops




Authentic Visuals
Core and Seasonal Content Creation by Segments, Experiences, and Ambiance
Production Art direction, Styling, Photography, Editing


Visual Essence of the Brand - How we feel 
Documentary Storytelling
Visual Narrative of Brand Charm and Emotional Connections
Essays of the Hotel - Holiday Mood and Hotel Experiences

Visual Journey - Photography by Segments and Services
Gastronomy, Portrait, Activities, Interior, Fashion

Editorials and Ad Campaign Production
Holiday /  Fashion / Lifestyle Stories
- Seasonal Communication Concept based on location stories, cultural events,
international trends, and design collaborations 
- Photo Production at the  Hotel locations, with Seasonal Selections of
Curated Boutique Collection




Creative Retreat 
Exchange values with hotels: Spend creative time together, share experiences
Duration: 1 week

- Daily conversations about the stories of the brand, everyday life, design and vision
- Visit different areas of the hotel and work together for 3-4 hours a day (kitchen, food styling, table setting, garden, rooms, interior decoration, marketing, events...)
- Share visual experiences and inspiration
- Collaboration on photo/art/book project
- Hosting an event together



Artist Residency Program
Artistic Reflection on the Brand, Culture, and Environment
Duration: 2-4 weeks

- Visual Diary, Visual Essays of the Hotel for Online and Print Presentations
- Artistic and Creative Events, Exhibition, Artist Talk
- Printed Images for wall decoration, and postcard for Hotel Gallery or Rooms



︎︎︎Orquesta Desiderata
Hosting various events in collaboration with Holiday Resorts, Boutique  Hotels, and Chic Cafes


- Supper Club
Gathering together Local / International Artists and Creatives
Collaboration with Bakeries, Florists, Ceramist, Designers, Musicians...

- Milongas
Open to the public - Tango Events



Seasonal Collaboration with Hotels
Holiday Photography and Workshop  for Guests
Duration: Seasonal Collaboration / 3 months

Workshops and Creative Consulting on Storytelling
- Photography and Styling Workshops
- Portfolio and Social Media Consulting

Photography and Styling Services
- Holiday Session ( Portrait, Fashion, Lifestyle )
- Holiday Documentary ( Visual Essay )



Image Gallery
Move the pictures around as you like
















































































































*All images by Angie Palmai



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